13 WEEKS
45 LIVES
3017 REGISTRATIONS
CASES
QUARENTENA LITERÁRIA
Together with Grupo Editorial Record, we built the visual identity and produced the digital portal that moved authors, editors and readers during the first weeks of lockdown. During the 13-week period, we held 45 lives, attracted 3,017 subscribers, reached a 51% participation rate with 1,524 people in the lives and monitored all communication.
CASES
BRITISH COUNCIL
We created a visual identity to publicize the British Council's participation in the 34th São Paulo Biennial.
We decided to continue with a focus on movement, which conveyed elegance, seriousness and hospitality. We also collected inspiration and references from Oscar Niemeyer's architecture, as the pavilion, where the São Paulo Biennial is historically held, was designed by this great architect.
We also create campaign pieces for the British Council Scholarships for Women in STEM, International Museum Academy and Alumni UK global programs, always seeking to visually represent the audience of the respective campaigns.
CASES
LEIA DRUMMOND
Grupo Editorial Record and the José Olympio label once again published the works of Carlos Drummond de Andrade, resuming a 68-year partnership between the poet and the publisher.
To publicize this beautiful project that encompasses seven new publications, we were responsible for creating and maintaining the official website, with the approval and monitoring of the Drummond family.
The purpose of the page was to visually translate the elements of the life and works of the great Brazilian poet, short story writer and chronicler, working on a line of repetition of words and caricatures of Carlos Drummond's face. The stones symbolize one of the author's best-known works and on the website they were used to represent the writer's journey, being a timeless reference to his body and his works.
CASES
JO NESBO
Jo Nesbo is a musician, economist and author of the books starring Inspector Harry Hole - all published by Editora Record - and which have sold more than 45 million copies worldwide. With great pride, we created the national version of the author's website in February 2021.
